Salt & City Stays – Privacy Policy
Last updated: 6th January 2025
Salt & City Stays is the trading name of My Superhost Limited (“we”, “our”, “us”). We are committed to protecting your personal data and respecting your privacy. This Privacy Policy explains what personal data we collect, how we use it, who we share it with, and your rights.
1. Who we are
My Superhost Limited (trading as Salt & City Stays) is a holiday let and property management business operating in the UK.
Data Controller: My Superhost Limited is the data controller for most personal data we process. In some cases, where we act as a booking partner and pass your data to the property owner, that owner also becomes an independent data controller for the information we share with them.
Company details:
My Superhost Limited
Company number: 14495372
ICO Registration number: ZB633244
Contact details:
Email: data[at]saltandcitystays.com
Postal address: Ponderosa, Newgale, Pembrokeshire, SA62 6AS
2. What information we collect
Information you provide directly
Name, address, email, telephone number
Booking details (stay dates, property booked)
Payment details (processed securely via third parties – we do not store full card information)
Identification documents where required for booking verification
Names and ages of guests in your party (including minors, with confirmation you are parent/guardian if providing details for children)
Communications between you and us (email, phone, messages, review submissions)
Information created when you use our services
Website session data (pages visited, searches made, properties shortlisted, booking activity)
Device and browser type, IP address
Cookie and analytics data (see section 6)
Information from other sources
Third-party booking platforms (e.g. Airbnb, Booking.com, VRBO)
Property owners or agents you are renting from
Marketing and advertising partners (e.g. Google, Facebook)
Publicly available information
Professional advisers and contractors assisting with services or dispute resolution
3. How we collect your information
We collect personal information:
Directly from you when you enquire, make a booking, create an account, or sign a contract
From third-party booking platforms when you book through them
From property owners or their representatives when acting as a booking partner
Through our website via cookies and analytics tools
From trusted partners and service providers assisting with bookings, marketing, and property management
4. How we use your information & our lawful bases
Fulfilling our contract with you (Contractual necessity)
Manage bookings and stays
Communicate before, during, and after your stay
Take payment and manage deposits
Where we have a legitimate interest
Share details with property owners, service providers, or suppliers to fulfil your booking
Improve our website, services, and customer experience
Personalise marketing and offers (where you have opted in)
Defend or establish legal claims
Where we have a legal obligation
Comply with tax, accounting, and safety regulations
Where you have given consent
Send marketing communications
Use cookies for personalised advertising
5. Who we share your information with
We only share the minimum necessary information and only for the purposes described in this policy.
We may share your information with:
Property owners – where we act as a booking partner; they may become an independent data controller. We share guest contact details so they can:
Communicate about arrival, access, or property-related arrangements before or during the stay
Resolve issues raised after the stay, such as lost property, damage, or complaints
Service providers (cleaners, maintenance teams, pest control, laundry) – for property preparation and upkeep
Payment processors – for secure payments
Marketing & advertising platforms (Google, Facebook) – for targeted advertising (only with consent)
Professional advisers – lawyers, accountants, insurers
Regulatory bodies – if required by law
Public review sites – if you choose to leave a review on a public platform
If we transfer data outside the UK, we ensure safeguards are in place, such as UK-approved standard contractual clauses.
6. Cookies and tracking technologies
We use cookies and similar technologies to:
Make our site function properly (essential cookies)
Understand site use and improve performance (analytics cookies)
Show relevant marketing on other sites (advertising cookies, with consent)
For details, please see our Cookie Policy. You can manage your preferences via your browser settings or cookie consent tools on our site.
7. How long we keep your data
We retain data only as long as needed for the purpose collected and to meet legal obligations:
Booking records: 6 years
Communications: up to 2 years (longer if needed for dispute resolution)
Marketing data: until you unsubscribe or withdraw consent
8. Your rights
You have the right to:
Access the personal data we hold about you (Subject Access Request)
Correct inaccurate or incomplete data
Request deletion of your personal data (where legally possible)
Object to or restrict processing, including profiling
Withdraw consent for marketing at any time
To exercise these rights, contact us using the details in section 1.
9. Security
We use technical and organisational measures to protect your data, including secure servers, encryption, and access controls.
10. External links
Our website may link to third-party sites. We are not responsible for their privacy practices and recommend checking their policies.
11. Changes to this policy
We may update this Privacy Policy from time to time. The latest version will always be available on our website.
12. Complaints
If you are unhappy with how we handle your data, please contact us first. You also have the right to complain to the ICO: www.ico.org.uk | Tel: 0303 123 1113